How To Become A Great Graphic Designer (Or Hire One) In 3 Easy Steps…
Direct Response Graphic Design 101
- The 3 Types of Graphic Designers – And The ONLY One You Ever Want to Hire …
- How to Become A GREAT Designer In 3 Easy Steps …
- The 2 Simple Things A Designer Must Do To Create Bigger Winners, More Often …
- 4 Graphics Secrets for Generating Maximum Attention-Getting Power …
- 10 Design Strategies for Getting Your Promotions READ and responded to …
- And More!
Dear Business-Builder,
This issue of THE TOTAL PACKAGE will make everybody money – including you!
If you’re a business owner, marketing pro or copywriter, good graphic design is absolutely essential to producing peak response to your sales promotions. I’ve seen poor design cut sales by half or even more. Conversely, I’ve seen stronger graphic design bump response by 20% or even more.
If you’re a designer, reading this may be the most important fifteen minutes of your career. Because I’m going to tell you what’s what. If you can follow some simple guidelines, you’ll be booked solid. I’ll probably be the first in line to hire you!
First, a quick disclaimer …
I am NOT an “anti-artite!”
Please forgive me if anything I’m about to say offends you. Despite what you may think, I really like most of the graphics people I’ve worked with.
I helped put two kids through art school.
Some of my best friends – Ed Elliott, Rob Davis, Larry Owen and Brian Wilson, for example – are designers.
I even gave my blessing when my daughter married an artist.
But we’ve got to talk. Because sometimes, you guys drive me nuts. Much of what I see in first draft art – and a LOT of what I see on the Internet and in the mail – is abysmal.
And the fact is, if I get one more graphics draft with the same old blunders in it, my head’s going to explode.
So please – have a seat … you’re about to get your advanced degree – from The Makepeace School of Art and Design …
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How The # 1 Book On Amazon Today Uses Curiosity To Sell More Copies
photo credit: Trébol Azul
I was going through the list of the current Amazon.com bestsellers which you can find here, and I was thinking to myself: “Why are these the top selling books? What do people think when they buy them? And, what makes them purchase them?”
This is where it gets good.
These Brand New SEO Techniques Allow You To Crush Your Competition
photo credit: pingnews.com
In the last week and a half, a brave Internet Marketing company has released a revolutionary marketing product that has taken the advertising and marketing world by storm. The product is free or charge, and will tell you exactly how Google views your website, instead of how you believe they view it. Read more
How Starbucks Is Killing Unique and Wonderful Profits
What does consistency do to the brand?
How have we killed the notion that being individual was cool, hip, and probably made you more sales?
I mean, it’s not all Starbuck’s fault, right? There were plenty of chains, and cookie-cutter stores to go to before Starbucks. But the real reason I think that Starbucks has killed the individual store is that they just tried so darn hard to make everything the same, to kill the coolness of any individual style, to not have anything out of place.
photo credit: aubreyarenas | phtgrphr
Heck, you cannot even get ( and correct me if I am wrong here) different flavors at each store! That would be a huge selling point for the java-giant, but noooo. I mean, imagine if you had to go to a certain store to get a certain drink that only your barista could make.
Annoying or amazing? Read more
No Storyteller Left Behind
Are you great at telling stories?
Well, it is one of the key factors behind selling tons and tons of products for yourself or your clients.
Steve from Affiliatemarketingdiary.com has a quick video on what he learned about storytelling from the recent Frank Kern Mass Control seminar.
P.S- if you don’t read Steve’s blog, shame on you! You can subscribe here
