How Starbucks Is Killing Unique and Wonderful Profits


I need a break!
Creative Commons License photo credit: Vog?e

What does consistency do to the brand?

How have we killed the notion that being individual was cool, hip, and probably made you more sales?

I mean, it’s not all Starbuck’s fault, right? There were plenty of chains, and cookie-cutter stores to go to before Starbucks. But the real reason I think that Starbucks has killed the individual store is that they just tried so darn hard to make everything the same, to kill the coolness of any individual style, to not have anything out of place.

Two shots of espresso please!
Creative Commons License photo credit: aubreyarenas | phtgrphr

Heck, you cannot even get ( and correct me if I am wrong here) different flavors at each store! That would be a huge selling point for the java-giant, but noooo. I mean, imagine if you had to go to a certain store to get a certain drink that only your barista could make.

Annoying or amazing? Read more

Did This Inspire You? Please Share The Story By Clicking Below These icons link to social bookmarking sites where readers can share and discover new web pages.
  • StumbleUpon
  • del.icio.us
  • Technorati
  • YahooMyWeb
  • Digg
Sphere: Related Content

If you're new here, you may want to subscribe to my RSS feed or follow me on Twitter for more updates! Thanks for visiting!

Customer Trust: One Of The Most Valuable Profit Tools


Creative Commons License photo credit: wili_hybrid

As the recent news coverage of the Elliot Spitzer prostitution scandal erupts on TV, the Internet, and the airwaves, both digital and analog, we have to wonder who we can trust anymore?

The Story He Told Us

Governors Spitzer got his reputation fighting crime as Attorney General. Remember Ness in Untouchables? That was Elliot Spitzer for a time. Heck, he even busted prostitution rings!

Creative Commons License photo credit: veni markovski

 ”Besides high-profile Wall Street investigations as state
attorney general,  Spitzer also prosecuted prostitution rings.”-CNN.com

Read more

Did This Inspire You? Please Share The Story By Clicking Below These icons link to social bookmarking sites where readers can share and discover new web pages.
  • StumbleUpon
  • del.icio.us
  • Technorati
  • YahooMyWeb
  • Digg
Sphere: Related Content

“Miracle Cold Buster” Airborne Is Sued For $23.3 Million Dollars

popular drug airborne

The popular drug Airborne, which claims to cure colds and flu-like symptoms, has been sued for $23,000,000.

All because of one little thing:

They made up their story and branded the public with it.

It was all a lie: Read more

Did This Inspire You? Please Share The Story By Clicking Below These icons link to social bookmarking sites where readers can share and discover new web pages.
  • StumbleUpon
  • del.icio.us
  • Technorati
  • YahooMyWeb
  • Digg
Sphere: Related Content

The TSA Has A Blog?! Plus, You Might Need To Re-Subscribe

First off, a little housekeeping. I was messing around with some new blog templates and a new website at chilesadvertising.com. I might have messed your RSS and blog subscriptions to the podcast up! I’m sorry! What? What are you going to do about it?

So, just re subscribe here :)
http://feeds.feedburner.com/chilesadvertisingcom 

That will take you to the sub page with iTunes and Google, Yahoo and others.

Sorry for that.

Oh, and today’s podcast, the TSA has a blog!

I know, it’s incredible that a company so many hate would receive so much comment love on their blog.

So, your thoughts…

What is wrong with the TSA?

What annoys the CRAP out of you when you fly?

Do tell…

P.S_ please resubscribe

http://feeds.feedburner.com/chilesadvertisingcom 

That will take you to the sub page with iTunes and Google, Yahoo and others.

Sorry for that.

Did This Inspire You? Please Share The Story By Clicking Below These icons link to social bookmarking sites where readers can share and discover new web pages.
  • StumbleUpon
  • del.icio.us
  • Technorati
  • YahooMyWeb
  • Digg
Sphere: Related Content


 

Get My Free Report On How To DOMINATE Google And Other Margeting Tips In Bite-Sized Formats

Note: Your e-mail is kept totally private. I hate spam as much as you do!

Name:
Email:
 

I'm happy to use Increase Sociability.