The 2 awesome apps that I have in my arsenal are these 2 snazzy ones-Static FBML and Profile HTML…These are the apps that will virtually guarantee that you’re set apart from 99%
of other small business owners on Facebook.
1. Static FBML-
The static Facebook Markup Language allows you to add a tab to your Facebook Fan page. First you go to the FBML plug in on Facebook, give it permission to access your page, and then paste your opt in form right into the spot where the code ALREADY is or could be. Mine had code in it, I think, b/c I had already installed it, but yours probably will be blank.
The form should be short, and have a clear call to action, ONE BIG IDEA, no 7 day e course here 
2. Profile HTML-
My profile HTML allows you to put an email opt in form on the left hand side of your PERSONAL Facebook page, on your wall. It basically works the same way as FBML but works for your Personal wall only. Cool? Make sense? If not, leave a comment and I’ll set you straight.
